What are Apollo Credits?

All the benefits of AI, none of the complexity. Sell smarter, faster, and stay in control with AI that's built on the best data

How much does each data cost?

Email = 1 credit

Access a contact's personal email, business email, or both. Apollo never charges more than 1 credit per contact.

Phone number = 8 credits

This includes mobile, direct, office extensions, and more — each verified number costs the same.

How it works

Find buyers

Access reliable and trustworthy data powered by our proprietary data contributor network.

Streamline workflows

Apollo's seamless integrations keep contact data fresh across your tech stack.

Connect confidently

You're only charged credits for email addresses that Apollo can verify.

Frequently asked questions

Why don't I see the additional credits I just bought in my balance?

If you recently purchased additional credits and notice a slight delay, don't worry! Our system may take a little bit of time to process the transaction and update your credit balance. If your credits are not updated within 24 hours, please reach out to our support team for assistance.

How do I purchase more credits?

You can easily add additional credits to your plan on the plan subscription page in the app. Credits will automatically refresh at the beginning of each billing cycle.

When do credits expire?

Your credits expire at the end of each billing cycle. Credits do not roll over into the following billing cycle or upon renewal.

When do credits renew?

Your credits renew on the first day of each billing cycle. For plans billed annually, all credits are unlocked at the beginning of the annual billing cycle. If you're on an annual plan with quarterly or semi-annual billing, the credits will be released accordingly.

Are there other ways credits can be used?

Yes, credits may sometimes be used when exporting company data from Apollo. Additionally, future product features that are released may consume credits. You'll always be notified before any action that uses credits.

Have more questions?